Maiden specializes in discovery user research, also referred to as exploratory or generative research. Discovery user research is ideal for developing a deeper understanding of a problem space, or of users, before moving to design.
User Perspective at the Protocol Layer
By bringing user perspective at the base-layer decisions, the system's risks can be contained and benefits more distributed. Our research seeks to understand the real, living, breathing people who are experts in their own experiences, and then apply that knowledge to decisions at the base layer of technology. User research excels in mapping new territory, de-risking strategic options, and discovering unknowns.
Our research informs technologists with perspectives regarding design options and tradeoffs that are essential to undermine bias and mitigate harm. Our research also empowers policymakers to act proactively versus reactively, combating systemic risks and concentrations of power so prevalent in past expansions of digital capabilities.
People, Policy,
& Technology
Who We Empower
Users
People who are or may be affected by the emergence of digital currency.
Technologists
Specialists who are essential to designing digital currency and developing its core protocols.
Policymakers
Government officials who have the decision-making power to define the future of digital currency.
